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Book Reviews

• Book Reviews

  Finding Flow With Your Customers - Book Yourself Solid (Part 2)

  06.22.08 | Permalink | Comment?

  What does a bad customer look like?
  This is part 2 of my review and live trial of the Book Yourself Solid system. If you haven’t been following along, you can catch up by reading my introduction to Book Yourself Solid and why small business owners should read it as well as yesterday’s article about firing [...]

• Book Reviews

  Fire Bad Customers - Book Yourself Solid (Part 1)

  06.21.08 | Permalink | Comment?

  A Live Experiment
  Yesterday, I introduced the book, Book Yourself Solid (head over there to catch-up quickly if you haven’t already done so). I promised that I would go through the exercises live here on the blog for my own consulting practice. For one thing, I need to do it and I hope that you gain [...]

• Book Reviews

  Book Yourself Solid, Introduction

  06.20.08 | Permalink | Comment?

  I recently purchased Michael Port’s bestselling book, Book Yourself Solid. It comes highly recommended and lays out a fairly nice sequence of painless steps to developing a marketing plan and executing it to get more business. As a follow-on to my previous article about knowing your place within your market, I thought it would be [...]